Customer relationship marketing for your Service Department:

Cadence-based program keeps you in constant touch with your customers.


EpsilonConnect is our automated customer relationship marketing program that maximizes your service department business. You will benefit from:

  • Cadence: timing and frequency of customer contact.
  • Touchpoints and bundling: choose your level of service.
  • Extras: further customize your EpsilonConnect program.

A strategic communications cadence throughout the owner lifecycle.

EpsilonConnect is designed to drive business to your Service Department. EpsilonConnect automatically sends personalized communications to your customers at key milestones in the ownership lifecycle. This cadence strategy utilizes a combination of media channels, speaking to your owners in the most effective way possible.

EpsilonConnect instills brand loyalty and increases the likelihood of repeat Service Department business, year after year. It even reaches out to dormant customers. Consistent, timely communications also help your sales numbers by keeping you top-of-mind when it's time to purchase a new vehicle.

Choose a marketing program specific to your dealerships' needs.

Select the number of EpsilonConnect touchpoints your dealership needs. Our flagship EpsilonConnect Ultimate offers the maximum number of touchpoints and also bundles our

DirectConnect and eConnect products into one powerful, flexible marketing tool. Or choose Plus or Basic, which are focused exclusively on automated service customer retention.

EpsilonConnect ULTIMATE PLUS BASIC
Service customer retention
Click to see samples of each touchpoint
14 Touchpoints
+ DirectConnect
+ eConnect
12 Touchpoints 10 Touchpoints
Thank you for purchase
Supplemental thank you
First service reminder
Missed first service follow-up
First service thank you
Maintenance reminders
Missed maintenance follow-up
Recommended services (declined services)
After service thank you
Visiting owner welcome
Win back inactive customer follow-up
Win back last chance
CSI follow-up
Vehicle purchase anniversary
Bundle Includes:
DirectConnect
On-demand direct mail campaigns
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eConnect
On-demand email campaigns
LEARN MORE >>
All EpsilonConnect Products Include:
Enterprise Reporting
Analyze & create more effective campaigns
LEARN MORE >>

Expand the capabilities and potential of your marketing efforts.

For dealerships who demand a more dynamic contact strategy, EpsilonConnect offers you the option to further customize your

EpsilonConnect marketing program. Select additional touchpoints, stand-alone programs and expanded reporting metrics.

EpsilonConnect ULTIMATE PLUS BASIC
Additional touchpoints
Click to see samples of each touchpoint
Eligible to add
as a plus-up feature
Eligible to add
as a plus-up feature
Eligible to add
as a plus-up feature
Introduction to service letter
First service thank you phone call
Thank you for service phone call
After service thank you phone call
Anniversary letter
Customized marketing products
DirectConnect
On-demand direct mail campaigns
LEARN MORE >>
Included
in bundle
eConnect
On-demand email campaigns
LEARN MORE >>
Included
in bundle
Expanded reporting capabilities
Additional Reporting Options
Dig deeper, learn more, market better